'Drink Craft Beer' poster

Custom lettering

This was a fun little project. The client wanted to entice patrons to try more of the craft beers available at his bar. We discussed the end goal and came up with a simple concept. DW wrote the letters by hand, effectively creating a custom typeface based on Blackletter script. The resulting image is a mix of German roots, Chinese wording and simple yet effective imagery.

Here's what the client got:

  • Personalised design based on client's requirement
  • One-of-a-kind hand-written type that didn't come from an existing font
  • An enticing image for customers at his bar
  • CMYK print-ready file for printing

Another professsional graphic design project completed by DW.

Final poster design

Another professsional graphic design project completed by DW.

Detail

Another professsional graphic design project completed by DW.

Final poster inside the bar

Contact DW
Back to Portfolio